Treat your senses with wine and truffles…

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Beauty, Bernard Bouvier, blog, cosmetic, Edouard Damidot, extracts, Franziska Josteit, In-Imitable, perfume, perfumery, scent, skin care, VINÉSIME, vine, vineyard, wine

Vinésime, a skincare company, takes us to Burgundy.

From Burgundy’s prodigal nature, Vinésime develops “vintage-inspired” cosmetic extracts originating in prestigious vineyards, and combines them with extracts of fruits, flowers and plants such as the Burgundy Blackcurrant, Montmorency Cherry, Burgundy Truffle and many others…

VINÉSIME is the fruit of the meeting of two enthusiasts:
Edouard Damidot (left), reviving his family’s tradition in blackcurrants, and Bernard Bouvier (right), following his family’s footsteps in the vineyard.

Let’s treat ourselves!!! Yours, Fran

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Innovative Nature

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beverage, blog, blue, buzz, food technology, fragrance, Franziska Josteit, Gik, In-Imitable, innovation, marketing, Millennials, perfume, scent, Trendera, wine

Red, white, and now blue. The wine industry is getting a huge shake up thanks to six Spainards and their blue wine. Targeting vino-loving Millennials, Gik is a new wine named for its Spanish Basque region.

Made from a secret blend of red and white grapes and dyed using pigments found in grape skin, the beverage is improved through food technology.

Great marketing buzz creation I have to say! Well done!

Well, let’s start the sunny week with a glas of wine  😉 Yours, Fran

Smart wine dispenser – just what the Millennials need!!!

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dispenser, flavor, fragrance, Franziska Josteit, generation Y, In-Imitable, internetconnected, LSN, Michael Werner, Millennials, perfume, scent, Somm, sommelier, Synek, wine

A new generation of internetconnected countertop devices is helping drinks consumers to explore their palates in the home.

The drinks industry is appealing to Millennials’ desire to learn about their palates using a combination of appenabled home drinks machines and bespoke delivery systems.
One such device, the Somm wine dispenser from Synek, offers a guiding hand for the growing number of enthusiastic, but uninitiated young wine drinkers. The machine reads the contents of each of the company’s proprietary wine silos and adjusts its aeration and temperature settings to suit. Over time the Somm creates a taste profile of its users and suggests what silos they should be ordering from the company’s online store in the future. Basically a personal sommelier!

I guess Millennials don’t want to be told that a wine is rated highly and therefore they should like it. They want to make their own experiences,right?!

Yours, Fran