Hello after the summer break ;-)

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Beauty, blog, bra uty care, design, experience, fragrance, Franziska Josteit, In-Imitable, marketing, Missha, nature, packaging, perfume, perfumery, scent, smell, toner, trend

Sorry guys, I was on holiday and moved in the meantime as well… lots of new things happening at the moment!

I found this Missha brand promoting their ‘meditanical’ toner. Quite interesting way of presenting and also the word play of medicinal and botanical!

Well, a nice eye-catching packaging can make the difference!

Enjoy your summer holidays 😉

Yours, Fran

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Puglia… ohhh Puglia

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Beauty, blog, do.be.see, experience, food, fragrance, Franziska Josteit, Health, In-Imitable, Italy, luxury, marketing, multi-sensory, nature, perfume, Puglia, retreat, scent, sleep, smell, Yoga

I am sending you energy and love from Puglia, south of Italy! This is my first Yoga Retreat experience, and I have to say that I really enjoy!

We are 14 people from different countries, enjoying good food, nice weather and relaxation.

Yesterday we did a wine tasting at an old castle – what a great experience !

Our teacher for the 5 days.

I smell wonderful flowers (such as gardenia, jasmine, etc.), eat super nice food and relaxing by the pool is also not bad 😉

Yoga in nature! Or on the rooftop…

Thanks to Do.Be.See for organizing this!!!

Yours, Fran

Innovation – Ani Liu has used emerging technologies to create human-scented perfumes

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Ani Liu, art, blog, capturing, design, experience, experiment, fragrance, Franziska Josteit, Health, In-Imitable, innovation, marketing, nature, perfume, perfumery, scent, smell, technology, trend

Ani Liu makes human-scented perfume by capturing volatile molecules from a person’s garment in a solvent for several weeks and then distilling the solution through traditional glassware.

Imagine bottling the scent of someone you love, eternalizing them forever, allowing you to dive into a fond memory of that person with just one whiff. Ani Liu has figured out how to make this sci-fi sounding fantasy a reality.

Liu is an artist who uses technology and science to develop multi-sensory experiences. Her work pulls from tools used in architecture, augmented reality, and synthetic biology—creating art that examines the social, cultural, and emotional effects of these emerging technologies.

Who did she bottled so far? She did around six people: Her husband, herself, her parents, a lab mate, and the chemist that was helping out. Using her parents … was very emotionally driven. She knows there will be a time when they pass away, so it was to create a time capsule of them before they passed.

It’s time for the weekend!!! Yours, Fran

Smart Fart, the revolutionary pill that makes your gas smell lovely!

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blog, campaign, fragrance, Franziska Josteit, Health, In-Imitable, Indigogo, marketing, perfume, pill, scent, Smart Fart, smell, start-up

Smart Fart is an innovative new pill that teaches ‘The art of fart’ by making human fart smell like perfumes! Crazy story… but let’s keep our hopes up!

The pill, who recently launched on Indiegogo, will make farting in public or at home less embarrassing as there will be no stinky smells, only a breeze of perfumed air.

The campaign launched with a goal of $1,200,000 and has already started to receive good reviews from the backers, obviously considering that farting is a universal phenomenon.

Will our future look a little brighter after this launch? Yours, Fran

Eye catching veggie inspired beauty line

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Beauty, blog, design, experience, fragrance, Franziska Josteit, Germany, handsomveggies, Health, In-Imitable, innovation, marketing, multi-sensory, nature, packaging, perfume, perfumery, scent, smell, trend

“Hands on Veggies” places importance on precious, natural fermented ingredients that act as preserving agents while also caring for the skin…. Oils, fermented substances and extracts are part of the natural, vegetable components that make up their products.

Im mostly in love with the images and the packaging!

Let’s connect with nature again! A walk in the forest this weekend? Yours, Fran

Immersive cocktail experience in London

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art, Berkeley hotel, blog, cocktail, design, experience, experiment, flavor, fragrance, Franziska Josteit, In-Imitable, innovation, London, luxury, marketing, multi-sensory, out of the blue, perfume, perfumer, perfumery, scent, smell, technology, trend

In a secret room hidden in the ever-sophisticated Berkeley hotel in London, there exists an immersive cocktailing experience like no other on the planet…

It’s called “Out of the Blue”, and it’s something like a cross between a very fancy cocktail bar and a very advanced virtual reality project. Rest assured, it’s the first of its kind—and a substantial amount of booze is involved.

To participate, you’ll you’ll visit the website and make a reservation. The room only accommodates four people per hour, so you can imagine it’s a pretty hot ticket…

The room is a 360-degree projection environment, meaning you’ll be surrounded on all sides by screens capable of transporting you to some very nice places. Thankfully, they’ve specifically designed film, combined with molecular scents, to match a totally bespoke set of four taster-sized cocktails.

The whole experience is basically cocktail-induced synesthesia.

Enjoy your sunday! Yours, Fran

Meet the Snoozeliner

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Andersson-Wood, architect, Beauty, blog, bus, design, experience, fragrance, Franziska Josteit, Health, In-Imitable, innovation, London, luxury, marketing, multi-sensory, perfume, perfumery, relaxation, scent, Simba, sleep, smell, Snoozeliner, technology, travelling, trend

Business opportunities for sleep are wide and far: meet the Snoozeliner, a night bus equipped with designer beds and the latest technology, including olfactory relaxation, to promote optimal rest.

Tired of the hustle and bustle of public transport, which is hardly conducive to catching up on lost hours of sleep? An architectural firm based close to London, has created a vehicle for people leaving the capital after a night of partying that enables them to rest during their journey home: the Snoozeliner is equipped with designer beds and the latest technology to promote optimal rest.

Sound insulation and memory foam mattresses

The result of a collaboration between architectural firm Andersson-Wood and high-tech mattress brand Simba, the Snoozeliner features 14 futuristic looking capsules that can accommodate sleep-deprived travellers. It’s impossible to miss your stop: stewards come to wake travellers when they have reached their destination.

The night bus offers dreamy sleeping conditions: in addition to a memory foam mattress, the capsules are equipped with soundproofing insulation, opaque blinds and a soft light in amber, the most relaxing hue.

Olfactory relaxation

Travellers can even choose from a selection of room scents according to their personal needs that have been selected by aromatherapy specialists: want a heavy restorative sleep, or perhaps you are looking to dispel the first signs of a hangover? In development for the past four months, the Snoozeliner is expected to reach eight roads in the UK, including those leading to London, Leeds, Manchester and Birmingham, from Autumn 2018 onwards.

Watch the video here:

https://www.youtube.com/watch?v=Cxo8ekBsbsg

Fancy innovation!!! Yours, Fran

Scents of Conditions – Peter de Cupere

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art, bench, blog, design, experience, fragrance, Franziska Josteit, In-Imitable, innovation, marketing, multi-sensory, perfume, perfumer, perfumery, Peter De Cupere, scent, smell

‘Scents of Conditions’ are a serie of three different scented smoke benches realised by Peter de Cupere in 2017.

Through a series of delicate mechanisms created by the artist, each of these three benches envelopes the unsuspecting visitor that takes a seat with the scent of a particular condition accompanied by smoke.

The first bench, made of wood, gives off the scent of unadulterated nature comprised of notes of grass, wood and flowers. This is inspired by De Cupere’s nostalgia of a time when one could easily access a far less polluted nature than what those inhabiting urban spaces typically experience nowadays.

The second bench – made from stone – exhausts fumes of industrial pollution. This bench presents a stark juxtaposition to the delicate setting of a Venetian garden, stirring an immediate reaction to an urgent matter.

The final bench is white and surrounds the unsuspecting visitor in a cloud of smell commonly associated with human bodies that have only recently lost life. The scent of death is precisely created for its emotional potency and the profound effect it has on those present.

This video shows Peter on one of the benches:

It’s amazing how productive one person can be! There are so many projects from Peter that are relevant for the smell art scene!

Yours, Fran

 

Lisbon – here we come!

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Beauty, blog, city trip, experience, flavor, food, fragrance, Franziska Josteit, In-Imitable, Lisbon, nature, perfume, perfumery, scent, smell

Ohhh how much I was looking forward to have a little sunny vacation in these dark winterdays!

Good food, tasty wines and the best company… What else do you need?!?

We discover Lisbon for the next days with all its beauty.

I wish you already a great new years celebration!!! Let’s go for a fantastic 2018 😉

Yours, Fran

Do your own Rum at home!

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blog, Brum, cocktail, design, DIY, drink, experience, flavor, fragrance, Franziska Josteit, In-Imitable, innovation, marketing, multi-sensory, perfume, perfumery, rum, scent, smell, trend, whiskey

Bramsrum is a surprising innovation of the traditional spirits bottle. The BRUM bottle speeds up the aging process of the alcohol considerably and moves it from the distillers cellars to your living room. 

Distillates, such as rum and whiskey, grow in quality by prolonged aging in oak casks. During this process, the wood gives off its flavor and the most volatile compounds evaporate through the wood, called: ‘The Angels’ Share’. It is the evaporation of this “angels’ share” which makes the beverage become softer and rounder. By replacing part of the bottle with a section of oak the BRUM bottle combines the best of both worlds: the benefits of a bottle and the aging qualities of a barrel.

Another example of the DIY trend. Indeed, we can do it ourselves! Yours, Fran