Smart Fart, the revolutionary pill that makes your gas smell lovely!

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blog, campaign, fragrance, Franziska Josteit, Health, In-Imitable, Indigogo, marketing, perfume, pill, scent, Smart Fart, smell, start-up

Smart Fart is an innovative new pill that teaches ‘The art of fart’ by making human fart smell like perfumes! Crazy story… but let’s keep our hopes up!

The pill, who recently launched on Indiegogo, will make farting in public or at home less embarrassing as there will be no stinky smells, only a breeze of perfumed air.

The campaign launched with a goal of $1,200,000 and has already started to receive good reviews from the backers, obviously considering that farting is a universal phenomenon.

Will our future look a little brighter after this launch? Yours, Fran

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Eye catching veggie inspired beauty line

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Beauty, blog, design, experience, fragrance, Franziska Josteit, Germany, handsomveggies, Health, In-Imitable, innovation, marketing, multi-sensory, nature, packaging, perfume, perfumery, scent, smell, trend

“Hands on Veggies” places importance on precious, natural fermented ingredients that act as preserving agents while also caring for the skin…. Oils, fermented substances and extracts are part of the natural, vegetable components that make up their products.

Im mostly in love with the images and the packaging!

Let’s connect with nature again! A walk in the forest this weekend? Yours, Fran

Immersive cocktail experience in London

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art, Berkeley hotel, blog, cocktail, design, experience, experiment, flavor, fragrance, Franziska Josteit, In-Imitable, innovation, London, luxury, marketing, multi-sensory, out of the blue, perfume, perfumer, perfumery, scent, smell, technology, trend

In a secret room hidden in the ever-sophisticated Berkeley hotel in London, there exists an immersive cocktailing experience like no other on the planet…

It’s called “Out of the Blue”, and it’s something like a cross between a very fancy cocktail bar and a very advanced virtual reality project. Rest assured, it’s the first of its kind—and a substantial amount of booze is involved.

To participate, you’ll you’ll visit the website and make a reservation. The room only accommodates four people per hour, so you can imagine it’s a pretty hot ticket…

The room is a 360-degree projection environment, meaning you’ll be surrounded on all sides by screens capable of transporting you to some very nice places. Thankfully, they’ve specifically designed film, combined with molecular scents, to match a totally bespoke set of four taster-sized cocktails.

The whole experience is basically cocktail-induced synesthesia.

Enjoy your sunday! Yours, Fran

Meet the Snoozeliner

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Andersson-Wood, architect, Beauty, blog, bus, design, experience, fragrance, Franziska Josteit, Health, In-Imitable, innovation, London, luxury, marketing, multi-sensory, perfume, perfumery, relaxation, scent, Simba, sleep, smell, Snoozeliner, technology, travelling, trend

Business opportunities for sleep are wide and far: meet the Snoozeliner, a night bus equipped with designer beds and the latest technology, including olfactory relaxation, to promote optimal rest.

Tired of the hustle and bustle of public transport, which is hardly conducive to catching up on lost hours of sleep? An architectural firm based close to London, has created a vehicle for people leaving the capital after a night of partying that enables them to rest during their journey home: the Snoozeliner is equipped with designer beds and the latest technology to promote optimal rest.

Sound insulation and memory foam mattresses

The result of a collaboration between architectural firm Andersson-Wood and high-tech mattress brand Simba, the Snoozeliner features 14 futuristic looking capsules that can accommodate sleep-deprived travellers. It’s impossible to miss your stop: stewards come to wake travellers when they have reached their destination.

The night bus offers dreamy sleeping conditions: in addition to a memory foam mattress, the capsules are equipped with soundproofing insulation, opaque blinds and a soft light in amber, the most relaxing hue.

Olfactory relaxation

Travellers can even choose from a selection of room scents according to their personal needs that have been selected by aromatherapy specialists: want a heavy restorative sleep, or perhaps you are looking to dispel the first signs of a hangover? In development for the past four months, the Snoozeliner is expected to reach eight roads in the UK, including those leading to London, Leeds, Manchester and Birmingham, from Autumn 2018 onwards.

Watch the video here:

https://www.youtube.com/watch?v=Cxo8ekBsbsg

Fancy innovation!!! Yours, Fran

Scents of Conditions – Peter de Cupere

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art, bench, blog, design, experience, fragrance, Franziska Josteit, In-Imitable, innovation, marketing, multi-sensory, perfume, perfumer, perfumery, Peter De Cupere, scent, smell

‘Scents of Conditions’ are a serie of three different scented smoke benches realised by Peter de Cupere in 2017.

Through a series of delicate mechanisms created by the artist, each of these three benches envelopes the unsuspecting visitor that takes a seat with the scent of a particular condition accompanied by smoke.

The first bench, made of wood, gives off the scent of unadulterated nature comprised of notes of grass, wood and flowers. This is inspired by De Cupere’s nostalgia of a time when one could easily access a far less polluted nature than what those inhabiting urban spaces typically experience nowadays.

The second bench – made from stone – exhausts fumes of industrial pollution. This bench presents a stark juxtaposition to the delicate setting of a Venetian garden, stirring an immediate reaction to an urgent matter.

The final bench is white and surrounds the unsuspecting visitor in a cloud of smell commonly associated with human bodies that have only recently lost life. The scent of death is precisely created for its emotional potency and the profound effect it has on those present.

This video shows Peter on one of the benches:

It’s amazing how productive one person can be! There are so many projects from Peter that are relevant for the smell art scene!

Yours, Fran

 

Lisbon – here we come!

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Beauty, blog, city trip, experience, flavor, food, fragrance, Franziska Josteit, In-Imitable, Lisbon, nature, perfume, perfumery, scent, smell

Ohhh how much I was looking forward to have a little sunny vacation in these dark winterdays!

Good food, tasty wines and the best company… What else do you need?!?

We discover Lisbon for the next days with all its beauty.

I wish you already a great new years celebration!!! Let’s go for a fantastic 2018 😉

Yours, Fran

Do your own Rum at home!

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blog, Brum, cocktail, design, DIY, drink, experience, flavor, fragrance, Franziska Josteit, In-Imitable, innovation, marketing, multi-sensory, perfume, perfumery, rum, scent, smell, trend, whiskey

Bramsrum is a surprising innovation of the traditional spirits bottle. The BRUM bottle speeds up the aging process of the alcohol considerably and moves it from the distillers cellars to your living room. 

Distillates, such as rum and whiskey, grow in quality by prolonged aging in oak casks. During this process, the wood gives off its flavor and the most volatile compounds evaporate through the wood, called: ‘The Angels’ Share’. It is the evaporation of this “angels’ share” which makes the beverage become softer and rounder. By replacing part of the bottle with a section of oak the BRUM bottle combines the best of both worlds: the benefits of a bottle and the aging qualities of a barrel.

Another example of the DIY trend. Indeed, we can do it ourselves! Yours, Fran

Fragranced lingerie – for sexy moments?!?

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Beauty, blog, By Kilian, design, experience, Fleur de Mal, fragrance, Franziska Josteit, In-Imitable, innovation, lingerie, marketing, multi-sensory, perfume, perfumer, perfumery, scent, sexy, smell, technology, trend

The partnership between By Kilian fragrances and Fleur Du Mal lingerie gets us to a glamorous level with their new line of scented lingerie. Respective brand founders Kilian Hennessy and Jennifer Zuccarini have joined forces ahead of the holiday season to create a range of undergarments, robes, night sets, and even lace cuffs ($68 to $595), all infused with one of Kilian’s most-loved fragrances.

“There’s something intriguing and intimate about fragrance and lingerie that I’ve always wanted to explore,” Zuccarini says. “With this collection, we’ve been able to add an element of sensuality that enhances the experience of intimacy.”

So, what makes these pieces different from simply misting your panties with your favorite fragrance?  The lace of each item is actually infused with fragrance enclosed in gel micro-capsules, which are designed to last anywhere from 4 to 5 washes.

The scent in question? Kilian’s Love, Don’t Be Shy ($260; net-a-porter.com), which is a sweet, sensual mix of honeysuckle, caramelized sugar, jasmine, bergamot, and vanilla that plays well with the chemistry of your skin.

I wish you a lovely rest of the week! Yours, Fran

BLOWOUT AND INHALE

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Beauty, blog, Delicious Dryer, design, fragrance, Franziska Josteit, hair, Ian Bok, In-Imitable, innovation, marketing, perfume, scent, smell

This design aims to help you smell as delicious as you’ll look after using it! It’s called the Delicious Dryer and while it’s colored like cotton candy, you shouldn’t try tasting it.

You can, however, fill it with a scent cartridge of your choice! As you blow-dry your hair, it will lightly disperse your favorite scent, leaving you feeling fresh and clean!

You can refill easily when you consume all the essences or want to change into a different scent.

Designer: Ian Bok

Those are the different scent option:

New innovations blowing our minds!!! I like! Yours, Fran

San Fran – a green paradise

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blog, experience, fragrance, Franziska Josteit, holiday, In-Imitable, nature, perfume, perfumery, San Francisco, scent, smell, trees, vegetation

I am visiting a friend of mine in San Francisco at the moment and have to tell you about the gorgeous vegetation over here!

Wherever you pass by, you notice never-seen trees/ plants/ cactus/ flowers.

Crazy trees with red fluff or hanging flowers… just wonderful to see! So i googled quickly what variety the city really offers:

You can do great hikes too, where you can smell a combination of eucalyptus and laurier trees – a true scentsation 😎

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This was us yesterday:

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Greetings from my holidays! Yours, Fran