Black Medicine Releases Lavender Latte

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beverage, Black Medicine, blog, coffee, drinks, fragrance, Franziska Josteit, In-Imitable, Latte, lavender, marketing, medicine, packaging, perfume, relaxation, RTD, scent, trend

Black Medicine Iced Coffee, innovator of the first cold pressed RTD (ready to drink) coffee, is expanding its all-natural product line with the launch of a Lavender Latte to complement its existing Iced Coffee, Mocha and Latte items.

The lavender flower is increasingly being used as a culinary herb in food and beverages and is known for its floral and spicy aroma.

These initiatives are being introduced as the company is reporting accelerated consumer sales growth during 2018. During the first 4 months of 2018, Black Medicine same store sales volume increased an impressive 58%, over four times faster than the overall refrigerated RTD coffee category which experienced solid growth of 14% and represents one of the fastest growing beverage categories.

This seems to be a new lifestyle trend: feeling relaxed, yet energized and powerfully alive.

Yours, Fran

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*** BRAND NEW ***

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beverage, blog, cocktail, DIY, flavor, flowers, fragrance, Franziska Josteit, gin, In-Imitable, mixing, perfume, scent, syrup, workshop

Hello people,

I’m happy to tell you that nowadays I am offering workshops as well. It’s all about creativity with mixing scent & flavor.

Check out the Airbnb From Flowers to Syrup experience for instance.

For more options, just click the ‘Workshop‘ button on my blog.

The idea is to host groups for bachelor parties, team building events, or gift sets that you create for friends. Great Christmas present as well!

Let’s mix & match together! I’m happy to inspire you. Yours, Fran

 

Innovative Nature

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beverage, blog, blue, buzz, food technology, fragrance, Franziska Josteit, Gik, In-Imitable, innovation, marketing, Millennials, perfume, scent, Trendera, wine

Red, white, and now blue. The wine industry is getting a huge shake up thanks to six Spainards and their blue wine. Targeting vino-loving Millennials, Gik is a new wine named for its Spanish Basque region.

Made from a secret blend of red and white grapes and dyed using pigments found in grape skin, the beverage is improved through food technology.

Great marketing buzz creation I have to say! Well done!

Well, let’s start the sunny week with a glas of wine  😉 Yours, Fran

The new bitter trend

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aroma, beverage, bitters, Black Label, blog, fragrance, Franziska Josteit, herbal, hops, Hopwater, In-Imitable, Mountain Dew, natural, perfume, scent, Seedlip, soda, UK, US

The war on sugar means the demise of sticky, gourmand fragrances in personal care also home care. New signals that bitter could be edging into popularity include the following examples:

In the US, Mountain Dew has launched a new variant called Black Label, which is “crafted with herbal bitters”.

Seedlip, a new sophisticated non-alcoholic beverage from the UK combines individually distilled barks, spices and citrus peels.

Hopwater from the US is a “refreshing all-natural craft soda with the aroma and pleasing bitterness of hops”.

The slogan of Hopwater “it’s a little bitter, just like us” says it all… Enjoy the week! Yours, Franziska