A French company came up with an innovative way to bottle up a dead loved one’s unique scent into a perfume. The fragrance, which extracts the odor from the deceased person’s clothing — welcoming you to an “olfactory experience” — is expected to sell for $600 a bottle, as advertised on their website.
“Scents are the keys to memories and unlock strong emotions — good and bad,” John Jackson, CEO of Gynex Labratories Inc. and SpellboundRX — which specializes in olfactory stimulation. “To unleash the adoring memories of a loved one is precious and powerful.”
Katia Apalategui, a 52-year-old insurance saleswoman, came up with the idea after she lost her father. As a result, she created KALAIN, a perfume company that promises to bring — even if for a short while — their loved one’s presence.
A person’s scent is essentially the combined result of the millions of molecules from the environment in which they live. The factors can vary from the laundry detergent and soap used by a person to the cat they stroke lovingly at night or the food they eat.
But to bottle up the fragrance, it must be an exact science. “If not done well, this could create a nightmare of emotions,” Jackson said in a statement.
Interested? Yours, Fran